Introductory Topic: Digital Visitors & Residents – UOSM2008

I chose this module as I am studying Web Science on the social science pathway, and I was interested in the intersection between this particular module and my degree. Web science explores the socio-technical aspects of the web such as the social shaping of technology. That is to say how the development of technology is a two way process. Whereby people are both affected by and affect how technologies such as the web are transformed through the way in which they are used (MacKenzie and Wajcman, 2011). With regards to this course I am interesting in exploring concepts such as digital visitors and residents to therefore gain a better understanding of the impact web technologies have on people’s online behaviors and vice versa. White, D. S., & Cornu, A. L. (2011) discussed this idea of a “paradigm shift” whereby newer web technologies in the form of social media such as Facebook and Twitter have changed how people use the web.

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JISC Mapping Tool – Image courtesy of David White – Learning & Technology researcher, University of Oxford

Drawing upon the results of the JISC mapping tool (left), I found myself to be split between digital resident and visitor. For instance most of my social media and community engagement is personal rather than institutional, but search engine and email usage is split between the two. Usage of Video sites such as YouTube are almost exclusively personal with any overlap with institutional being largely coincidental rather than intentional. What these findings mean for my digital literacy, and the impact that underlying web technologies have on the development of my personal learning network is something I hope to examine throughout this module.


Example visitor and resident maps. [online] JISC. 2014 Available at: [Accessed 11 Feb. 2018].

MacKenzie, D. and Wajcman, J. (2011). The social shaping of technology. Maidenhead [u.a.]: Open University Press.

White, D. S., & Cornu, A. L. (2011). Visitors and Residents: A new typology for online engagement. First Monday, 16(9).